Guest Column: Building Loyalty in a Digital Age

by Michael Griffiths, global product director of retail, Microsoft Business Solutions This article appeared in Integrated Solutions for Retailers It wasn’t that long ago that building loyalty for the typical brick-and-mortar retailer was fairly straightforward. Businesses could rely on in-store relationships and customer service to keep shoppers coming back. But the new reality of Web…

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Microsoft SQL Server 2012 Helps Industries Tame Big Data

The rapid growth of data volume presents a real opportunity. It’s also a challenge that most industries are either wrestling with now, or soon will be. As the cost of storing data continues to fall and cloud-hosted storage is increasingly adopted, more IT departments are transitioning to a “save everything” or “save more” approach. Accordingly,…

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Guest comment: What’s in-store for retail?

This article appeared in Internet Retailing Magazine Although online may have grabbed the headlines in recent years, the bricks and mortar store still has a vital role to play in the retail landscape. Because while today’s savvy consumers may research products online or chat with their social networking friends about what’s hot and what’s not,…

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Introducing the Razorfish Connected Retail Experience Platform (code-named “5D”)

This guest post is written by Luke Hamilton at Microsoft Partner Razorfish. Fresh out of R&D from the Razorfish Emerging Experiences team is a product code-named “5D”. 5D started out as an idea to re-invent personal shopping. Our goal was to create a retail experience platform for both consumers and sales associates that enables multi-channel…

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Microsoft Showcases “The Future of Retail Today” at NRF 2012

This week, New York will host the National Retail Federation’s 101st Annual Convention & EXPO at the Javits Center, with tens of thousands of attendees, hundreds of speakers, and a keynote from President Bill Clinton.  With all eyes on the consumer – whose shopping, how much is being spent and, most importantly how they’re shopping…

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The Power of Place – Location Analysis for Retail

This guest post is written by Simon Thompson, director of commercial solutions, at Microsoft Partner Esri. Technology and the great recession have changed retailing forever. Gone is Clonetown USA with its repetitive retail landscape replaced and redesigned to engage the customer on their own terms. Today, it’s all about doing business locally,bringing your store to…

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Go Shopping for Business Intelligence at NRF’s 101st BIG Show

This guest post is written by Annie Bustos at Microsoft Partner Panorama Software. Given their increasing production of data and reliance on the insights it holds, retailers are among the most serious users of business intelligence technology in the world. From customer information and tracking the performance of certain products to targeting specific marketing campaigns,…

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