SMB Windows Server Marketing Campaigns
For partners in the Small and Medium Business space, the Microsoft Windows Server team has a group dedicated to developing a distributing messaging and tools to support your business.
For this first round of announcements, the team has hosted two marketing campaign web sites: one for Small Business / First Server and one for Mid-Market Server Upgrade:
Small Business / First Server - https://partner.microsoft.com/firstserver
Based on SBS Essentials
- Simplify your life
- Your Business with you, virtually anywhere
- Get ready for the future
Target Customer
- 1-25 desktops
- No server / desktop as a server
- Owner makes IT decisions / Office Manager is IT staff
Mid-Market Server Upgrade - https://partner.microsoft.com/serverupgrade
Based on Windows Server 2008 R2 / Hyper-V / System Center Essentials
- Simplify IT
- Save Money
- Grow Business
Target Customer
- 25-250 desktops
- Aging servers (80% pre 2008) / limited virtualization
- Owner & IT Pro make IT decisions / IT pro is IT staff
Watch for more announcements and tools.
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