Have you seen the Marketing Services Offering for Partners yet? If your familiar with the Ready To Go site and all of its great campaign resources, this is the next set of offerings for RTG.
Here is what the site says about it:
"Exclusively for Microsoft Partners, this is a one-stop, online suite of marketing and lead generation services from a select team of vendors offering you, as a valued Microsoft partner, special package pricing."
Ok, so what is it really? Everything you need to do a marketing campaign that you don't want to do yourself. Telemarketing... it's there, Lists... yep, Case Study Development... you've got it, Promotional Merchandise (You know the Microsoft Branded stuff for your events)... right again.
Check it out! Let me know what you think, I'd love to hear how it's working for you. (Lrubin@microsoft.com)