Kudos to Apple on a fantastic product launch! I give props where it is due and they really did create the perfect storm for the “product of the decade." All the elements were there. The years of anticipation, the official fake price leaks quoting $1000, the subsequent surprise price of $499 that sent stocks jumping, and the amazing marketing videos that illustrated the design challenges and goals of this new device, all needs were fulfilled to catapult the product into the hearts and minds of the consumers.
And then the blink of an eye, the event was over. An eerie void clouded the blogosphere and news sites as people struggled to form a simple opinion for which Apple is notorious for evoking. Love. Magic. Revolution. No, these were not the words used for this chapter in history. It did not take a genius to realize that the product was a “giant iPhone,” but was it more? Calling it a giant iPhone just seemed too simplistic and all questioned whether Jobs had an angle that none could see.
Slowly by slowly, blog editorials began emerging from the silence enticing readers with imagery, screenshots, and videos. Apple updated their website like a well oiled machine and people were consumed with emotions, but still no one could really form a clear opinion. Engadget, TechCrunch, Gizmodo, Mashable, and GigaOM were all split amongst the staff. Even in the land of Twitter, a giant war brewed as as 145,000 “twits” chose factions (Mashable).
“An opinion has to be formed. A consensus must be reached!” thought the technical community. Darkness. The masses grew impatient. Without the foresight and clarity of the journalists to navigate the maze of truth, the once proudly naif people rose up to challenge what Apple had told them.
Chaos begot chaos and when the voices of a million avatars could seem to grow no louder, a champion emerged. Unity.
Even those that wanted to defy could not help but be persuaded by the supreme [psuedo] logic of the Third Reich.
Will the backlash subside, or will it brew and be enshrined in the HP Slate? Time will tell. One thing is for certain, on Jan 27th, the world has changed. The game has changed for the better.
In the immortal words of CharlieX, in response to @Chaosdevine, “this is so meH.”