How to help the non-technical people understand privacy?

I've been enjoying some internal "soft skills" training with my European counterparts this week in Prague - it's an amazing place - well worth a visit.

BTW: I took the following picture after climbing 287 steps in the Cathedral!

We've had many interesting discussions about all aspects of being more effective in our work with breadth audiences. One area that many of us found frustrating is HOW to reach those people who just don't care about privacy & security. Be they technical or not. Showing people what can happen if "it goes horribly wrong" can be thought provoking but can also cause unnecessary fear too.

How do you explain to your friends, family and those you work with that by taking simple steps they can protect themselves?

Comments (5)

  1. Anonymous says:

    Ravi> YES – it’s been done but is WELL WORTH doing again

  2. Ravi says:

    Hey Steve,

    Would the production of some simple cartoons aid the understanding process? I am thinking of some common scenarios in a comic strip? Comments?


  3. Chris Greengrass says:

    287 steps *IN* a Cathedral.. now that is what I call a view.[off subject sorry!]

    The recent HMRC “leak” is making the whole of the UK think about Identity Theft Now.

    The Media is doing what they do best, but some facts still present in reports.

  4. Blake Handler says:

    I too love the topic of how to inform the general public on security issues.  (We) Security Experts are such a bright group — but understanding “people” eludes us.

    Parents learn to seize opportunities to teach “life’s lessons” with their children. But there’s a delicate balance between “advice” and “lecturing”.

    As adults we ALL receive wonderful advice from experts that we agree with — but also ignore:

    1) Dentists want us to brush & floss more

    2) Doctors advise eating healthy, don’t smoke, drink less and exercise more,

    3) Bankers (obviously) explain that saving money means you’ll have more money

    4) Gardeners want us to mulch and fertilize

    All sound advice — and while we all try to floss, exercise, save and mulch more (OK, forget the mulching) — we all (sorta) ignore the advice.

    So while we need the repetition of “lecturing” the general public on computer security — just as parents learn, it’s more important for security experts to seize the moment when someone “asks”

    Blake Handler

    Microsoft MVP

  5. John A Thomson says:

    Scare the pants off them!

    If they’ve got kids it won’t matter anyway as HMRC have kindly “donated” all the details any criminal would need. It’s like Xmas and winning the Lottery all rolled into one if the bad guys get their hands on that data.

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