The NBA is rolling out a new Silverlight experience to provide fans with a richer online experience as they enter the 2007-2008 season. NBA.com will feature a full-screen NBA photo gallery, offer video highlights and deliver additional interactive applications throughout the site using Silverlight. By using Silverlight, the NBA will be able to better access its extensive digital video library, seamlessly integrate the video experience into the site, and provide fans with access to more online video features. Silverlight will also be utilized on www.WNBA.com and www.NBADevelopmentLeague.com.
To view the press release from this announcement, please click here: http://www.microsoft.com/presspass/press/2007/dec07/12-10NBASilverlightPR.mspx