On target to help 500,000 businesses start and grow


Guest post from Emma Jones, Founder of Enterprise Nation

One week after launch, the Business in Bloom campaign to help 500,000 people start and grow a business in 2011 is on target, having attracted support from small businesses, large corporates and enterprise agencies across the UK.

With pledges of free places on sales courses, access to event space and help for businesses wanting to improve their marketing, the small business community has actively responded to the call of this campaign.

With more government cuts on the way and unemployment expected to rise, the campaign was launched by small business support company, Enterprise Nation, to show people they do have an entrepreneurial future and can become their own boss.

Pledges are in from companies such as O2, enterprise groups including Shell LiveWIRE and Harrow in Business, and small business owners who are coming forward to help others follow in their footsteps.

Amy Bould of Be Bold PR is a recent start-up herself and has pledged a specially designed PR service to help new business owners. Amy says:

“Having just left a job of 15 years to start my own business, I understand why other people want to do the same. I’m loving working for myself and on my own terms but it takes confidence to move from employment to self-employment so I want to support others make that move by helping them with PR. The Business in Bloom campaign seemed an ideal way to tell the nation what I can do to help!”

Allen Pluck is from enterprise agency, Harrow in Business, and recognises the importance of helping people grow their enterprise: 

“Despite government and council funding cuts we are still providing advice, training, information and know-how to would be entrepreneurs and small businesses. We wanted to pledge support to this national campaign that will keep enterprise alive.”

With media partner BusinessZone.co.uk and national agency network NFEA as an advocate, the campaign looks set to keep on growing. Enterprise Nation founder, Emma Jones, says:

“With an overall target to help 500,000 people realise their entrepreneurial ambitions in 2011, that’s equal to helping just over 9,600 people per week. We will take count after the first month but with the support pledged so far we’re confident of being on target. If we keep going at this rate, business will be booming and blooming in the UK!”

About Business in Bloom

The Business in Bloom campaign has been launched to transform the lives of 500,000 people, by helping them start or grow businesses in 2011.

The campaign has been launched by small business support company, Enterprise Nation.

  • Research suggests that small businesses will contribute to the UK’s growth and dynamism, but entrepreneurialism needs to be encouraged and supported.
  • Enterprise agencies, business support providers, corporate suppliers and small business owners are being asked to come forward and pledge support.
  • Enterprise Nation is pledging its support through a number of its own projects, including the Start-Up Kit (www.brightwordpublishing.com/startupkit), which includes “everything you need to start a small business”, Bitsy “the friendliest business to business marketplace on the web” (www.bitsythis.com) and live events, this year in London and Manchester.
  • Follow the campaign on Twitter @e_nation, #ukbloom
  • Pledge your support at www.businessinbloom.co.uk
  • Find out more about Enterprise Nation at www.enterprisenation.com
  • Please contact Emma Jones with any enquiries on: emma@enterprisenation.com 01743 272555 / 0789 9871698 / @emmaljones

Example pledges

“With the boom of cottage industry, I have seen many cake makers set up their own business – only to struggle on pricing, marketing etc. I will be organising workshops with new and wannabe cake makers to help them start their own businesses on the right foot.” Laura Helps, Cakes by Laura

“I could give free advice on marketing strategy – particularly social media marketing.” Diane Hall, The Writing Hall

“I mentor several entrepreneurs in Cumbria and the North West of England. Am more than happy to help anyone interested in setting up a business with a free Mentoring Session to get them going!” Archie Workman, The Gamechanger

“Here at O2 we are keen to offer business customers products and services that will help them stay in touch with customers, colleagues as well as friends and family. We promise to help customers get the most suitable solutions to help their businesses grow.” Colin Brown, O2

“I’m an entrepreneur and founder of Consulting Leaders Academy, West London Entrepreneurs Society and Enterprise India. I would love to connect with Young budding entrepreneurs and help them in strategy, multi-channel marketing and business model to be niche market leaders.”  Pravash Dey

“I was previously a tender training consultant and sales trainer. I could help by giving my time and experience in training/presenting on sales, specifically on winning business from the Government. I also have an online 1 week crash sales course starting March and can give some free places away on this. Best regards Scott” Scott Barlow

“I can offer workhubs as venues for this campaign” Tim Dwelly, Workhubs Network

“I can promote the Business in Bloom campaign to my mailing list of mums, many of whom are looking to escape corporate life to set up their own “bitsy” business!” Amanda Alexander, Coaching Mums

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