Philanthropy: business model or brand message?

Guest post from Maria Ross, founder and chief strategist of Red Slice  a branding and marketing consultancy based in the US. She is the author of Branding Basics for Small Business: How to Create an Irresistible Brand on Any Budget available on Amazon.co.uk Giving back to the community and maintaining responsible business practices are really…


SMB Advisory Panel & effects of Govt spending review

The Small Business Advisory Panel met last week to discuss the implications of the Government’s spending review on Small Businesses.  Panellists included:   Tanya Shirlow, Head of Small Business, Microsoft SMB UK Stephen Pegge, Communications Director, Lloyds TSB Commercial Henry Eldelbaum, Director of AIMS, Accountants for Businesses Vicki Owen, Mail on Sunday The panel focused…


Do you know your virus from your elbow?

When you run a small company, you’re the boss, the sales manager, the cleaner, and – yes – the IT manager too. So for the protection of your precious information, you need to get to grips with internet security. Take our fun quiz to test your knowledge, and in the process find out what some…


Get in the cloud with Microsoft Office 365

Office 365 – cloud productivity for businesses of all sizes. Launched yesterday, Office 365 helps connect people together in new ways. Office 365 provides anywhere access to email, documents, contacts, and calendars so you’re always up-to-date. From scheduling to interactive online meetings to sharing files, you’re uniting cloud-based services with the productivity tools people use…


Office Publisher 2010 features & benefits

How to get a free trial of Office Publisher 2010 is one of the most popular search queries on the blog, so here’s where you can find all the info you need: http://office.microsoft.com/en-gb/publisher/publisher-2010-features-and-benefits-HA101808856.aspx?CTT=1 Publisher is not included in Office Home & Business 2010, but it is in Office Pro 2010 – download a trial of…


Get online!

Today marks the start of ‘Get Online’ week and the BBC’s Connect one click at a time page is a good place to point friends, relatives and acquaintances who perhaps aren’t as familiar with the online world as you – our blog readers – are. There’s an ‘Understanding the basics’ section, which answers the first…


‘Tis the season to get busy with search marketing

Guest post from Cedric Chambaz, Marketing Manager – Search & SMB, Microsoft Advertising Devoting extra attention to your search marketing campaigns today can pay off during the year-end period – one of the busiest times of year. There is little doubt about how critical Christmas and Boxing Day are to any business’ bottom line. But…


Get all the IT you need to start a business, without breaking the bank

Even if your shiny new business will never involve writing lengthy proposals and reports, the chances of your never needing technology are slim. Everyone needs to write letters and send out invoices. You’ll always want to make phone calls, and then there’s the website which could rake in enquiries. So how can you get all…


Can avatars substitute for colleagues in video-conferencing?

‘Location liberation’ Not Microsoft-speak but all part of the video-conferencing, telepresence, webinar technological revolution. The latest development – out of Japan – is a somewhat creepy tele-operated android, which apparently helps you to actually ‘feel’ the presence of another person. This must-read BBC story says, “Professor Ishiguro’s system uses a motion-tracking webcam to transmit your voice,…


10 ways to power up your PowerPoint presentations

1.      Show your speaker notes on your laptop and your slides on the big screen With PowerPoint, you can use Presenter View (slides and speaker notes together) to see your own notes on one screen; whilst displaying the glamorous side of things (slides only) to your audience. It’s ideal if you’re not the world’s most…