My New Role

For the past three years I have had the opportunity to lead three startup efforts at Microsoft. Response Point is the earliest one that we brought to market. One of my other startups is Mobile Search & Advertising, which is also a critically important area for Microsoft. I’d like to announce that I will be taking a new job in Microsoft’s Online Services Division to help our new mobile search and advertising efforts.


This has been a difficult decision for me. I have really enjoyed working with so many talented people in the RP community. I deeply appreciate all the support and advice you provided for me and my team.  Moving forward, I am pleased John Frederiksen will continue to provide his leadership for RP. 


If there is anything I can be of assistance in the future, please don’t hesitate to contact me at



Xuedong Huang

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