Data and AI Announcements at Microsoft Envision and Microsoft Ignite

Written by Jon Woodward, Business Lead for Data and AI, Microsoft UK Our two flagship events Microsoft Envision and Microsoft Ignite recently took place in the US. There was a tremendous sense of energy and excitement, with 75+ keynotes, sessions and breakouts at Microsoft Envision, focusing on business leaders with industry-specific transformation scenarios, many of…

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The Fourth Industrial Revolution – making disruption work for you

The Fourth Industrial Revolution. It’s a big topic. Big enough for it to have played a central role in the World Economic Forum’s Industry Strategy Meeting in June, and for it to be a key topic in the UK Regional session at Microsoft Inspire.   But what is the Fourth Industrial Revolution (4IR)? Let’s start…

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How Microsoft is transforming its own marketing

‘Microsoft must transform its marketing in the next three years or fail’ – Chris Capossela, Microsoft CMO.   Capossela issued this bold instruction at the ANA 2014 Masters of Marketing event.   Three years on, his advice has shaped the way we approach marketing. Here’s a look at how we’ve made the journey to a…

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The Partner Advanced Collaboration Opportunity

What does collaboration mean to your customers? How can Microsoft technology enable better collaboration and team work? And what’s the partner opportunity around collaboration? Over the next few months we’re running  a series of Skype Broadcasts which aim take you through the Modern Workplace opportunities and how Microsoft solutions play within these areas. Our first broadcast, on the 17…

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5-minute guide to building your social media audience

‘73% of IT executives are influenced in their decision making by social networks.’ – SocialCast A growing and active millennial presence in the workforce has made social media marketing an essential tool for B2B marketers. Providing an engaging and helpful social experience can influence customer behaviour and purchasing decisions. Partners slow to jump on the…

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Helping your customers build the digital business of tomorrow

Microsoft Future Decoded is back for another year. Taking place at the Excel in London on Tuesday 31st October and Wednesday 1st November 2017, Microsoft Future Decoded is your annual opportunity to bring along your customers and showcase how together, we can build and enable the digital business of tomorrow.   With cloud, big data…

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Day 2 at Microsoft Partner Days: Taking the robot out of the human

Day two of Microsoft Partner Days was packed with insights and inspiring examples. The keynote focused on security, the modern workforce, partner opportunities, and our changing industry. Expanding the partner opportunity in the UK Joe Macri, Vice President UK Commercial Partner One of the first insights Joe brought to the keynote was that native English speakers…

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Day 1 at Microsoft Partner Days

Day 1 of our first Microsoft Partner Days was all about Azure. Laura Bouchard, Enterprise Sales Director for Microsoft UK, kicked off the opening keynote by recapping on the purpose of Partner Days:   1) Educate partners on the Microsoft solution areas   2) Highlight the opportunities available   3) Connect you with the key…

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Upcoming Azure technical briefings

Our technical team have been out and about across the UK meeting with software companies, talking about Azure and the journey to cloud. The briefings we have run have explored the various aspects of the journey that many people have encountered in their to move to the cloud:   Lift and shift to get onto…

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Marketing transformation in practice

‘Maintaining the status quo will be a failing strategy for IT solution providers.’ – IDC: Partner of the future, 2015   In a market facing constant evolution, the IT industry needs to be flexible and open to change. To remain competitive, Microsoft partners are committing to iterative marketing transformation.   Connecting with prospects before they…

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