Pathway to profitability: ISVs can help partners differentiate in transport and logistics

Digital transformation in Transport and Logistics presents a big opportunity for partners. Industry 4.0 is here and T&L executives are realising they can’t just ‘keep on trucking’. Passengers are in the driver’s seat now, and they’re bulldozing entire business models.   ‘Business as usual’ is no longer good enough.   Customers expect flexible, on-demand ‘mobility…

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5-minute guide to effective PPC on LinkedIn

LinkedIn is more than a networking tool. For partners looking to make the move to modern marketing, it’s also a great way to advertise to potential prospects. Pay-per-click (PPC) advertisements can increase both brand awareness and the quality of website traffic. In this 5-minute guide, we’ll show you how to set up effective PPC on…

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ISV partnership: How to get Financial Services to count on you for digital transformation

Financial Services is an ambitious industry when it comes to digital transformation. As they lead the charge on IT spending, they have higher expectations from ‘third platform’ technology than any other sector. Indeed, 93 percent of organisations plan to invest in their IT over the next five years.   The industry is fast learning the…

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5-minute guide to creating must-read marketing emails

Email remains one of the most useful tools in a marketer’s toolkit. In fact, 73% of millennials say they prefer to receive communications from a business via email. So how can you create must-read marketing emails that stand out in your customers’ inboxes? Email marketing has come a long way since the early days of…

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Drive digital transformation in the UK public sector through ISV partnership

Between Brexit and the general election, the UK public sector is uncertain about its future. Yet, in this uncertain time there is one constant, digital transformation. Since the success of the 2012 digital initiative, the government has revived its strategy for 2017-2020. If put into practice, the UK can use technology to thrive in uncertainty,…

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Addressing the digital skills gap

“We believe a fourth industrial revolution is under way – one driven by the transformative power of cloud technologies,” Cindy Rose, Microsoft UK Chief Executive.   Those who attended the UK Regional session at Microsoft Inspire will have heard Hugh Milward, Microsoft UK Director, Corporate External & Legal Affairs, echo this statement. Driven by the…

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11 Must-use modern marketing tools for Microsoft Partners

A modern marketer is only as good as the tools they use. For partners looking to transition to a modern marketing strategy, a well-stocked marketing stack can help you track and improve ROI.   Of course, not all marketing tools are created equal. Knowing which ones will provide clear insight and a simple user experience…

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GDPR compliance: What it means, and how partnering with ISVs can get you there

The General Data Protection Regulation (GDPR) is the European Union’s new data protection law. It replaces the Data Protection Directive, which has been in effect since 1995. While the GDPR preserves many of the principles established in the Directive, it is a much more ambitious law. Among its most notable changes, the GDPR gives individuals…

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Black Marble brings Digital Transformation to the Enterprise

By Black Marble, Microsoft Inspire 2017 Headline Sponsor    At Black Marble, we’re proud to be a Microsoft Partner, to hold 5 Gold Competencies, as well as the accolade of one of the few UK HoloLens Readiness Agencies. Our pioneering team can bring your projects to life, making digital transformation a reality: for you, your…

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Vuzion: What we learnt from Microsoft Inspire

By Vuzion, Microsoft Inspire 2017 Headline Sponsor  What a week of discovery, learning, networking and partner celebration!   As the Vuzion Team at Inspire, we’ve had a truly inspirational week. With so much going on and so much to take in, it’s been hard to summarise what we’ve learnt in the space of a blog…

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