Xbox 360 continues to hold the number one spot in the U.S., selling more units than any other console for 14 consecutive months. Sustained consumer demand for Xbox 360 and Kinect have helped maintain its top position, even in the seventh year on the market.
Below is a screenshot of the Call of Duty: Modern Warfare 3 bundle. Call of Duty: Modern Warfare 3 was one of the top 10 console games last month.
NPD highlights from February include:
- Holding 42 percent share of current-generation console sales, Xbox 360 sold 426,000 units in February, maintaining the number-one console spot in the U.S. This marks the twelfth consecutive month Xbox 360 has held more than 40 percent of the current-generation console market share.
- Total retail spend on the Xbox 360 platform in February (hardware, software and accessories) reached US$383 million, the most for any console in the U.S.
- During the month of February, Xbox 360 held five of the top 10 U.S. console game titles including: “Kingdoms of Amalur: Reckoning,” “Call of Duty: Modern Warfare 3,” “UFC Undisputed,” “NBA 2K12,” and “Elder Scrolls V: Skyrim.”
This year, Xbox 360 will again deliver an interactive entertainment portfolio of blockbuster titles, experiences and add-on content, including additions to the famed “Halo” and “Fable” franchises. The more than 50 Xbox LIVE entertainment partners will continue to expand with many more launching throughout the year.
Later this year, Xbox 360 will deliver entirely new groundbreaking experiences like “Kinect Sesame Street TV” and “Nat Geo TV,” designed to fundamentally change the way people interact with their favorite TV entertainment.
Posted by Jeff Meisner
Editor, The Official Microsoft Blog