HD-DVD going the way of Beta Max?

It is starting to feel like HD-DVD has lost.  With Transformers only available on HD-DVD, I thought there was a glimmer of hope, but I am pretty sure the fat lady is singing.

Why?  Disney.

I think Disney was the camel that broke the straw back.  It is really frustrating that I can't buy my kid's movies on HD-DVD since I only have an Xbox 360, and have to "waste" money in an older format.  Buying a Blue Ray player is still not feasible, while HD-DVD players head towards $100.

I could care less about which technology.  They only thing that erks me a bit is that it is Sony's proprietary technology.

One walk around CES and it is pretty clear, which one is hyped and winning.  HD-DVD may be relegated to "Beta Max", special use status.