Bumbering and Google accuses Microsoft of cheating, stealing, copying code and misleading search results

[ed. After this article posted we got the first result on Google for "bumbering google" http://www.google.com/search?q=bumbering+google ]

Hm. As you saw in yesterday's blog entry, it's really not that hard to get a search engine to display your web page as the number one result. Showing mispelled results is an even easier trick. But seriously, 20 (yes twenty) engineers at elgoog for two weeks? And then finally they got Bing to show the incorrectly spelled page? Wow. They must have tried really hard.

It reminded me of a show that "the misses" and I recently watched, "The Importance of Being Ernest" by Oscar Wilde. I have no idea if he is related to Olivia Wilde, the gal Quorra with "the hair" (bob cut wig), in the recently released movie Tron. The whole show (being ernest that is) is about people who are not who they say they are but claim to be who they are not and try to get people to pay attention to them for being who they could be, but maybe actually are in the end and who they really might be but are probably not. (how's that one english major?)

And it reminds me of elgoog. Claiming one thing, trying to be another and accusing someone of something that they are not. But the funny part is that it is just like a word that was used in the movie (mispelled mind you just like elgoog) and how they used it.

Bumbering.

Which according to the Urban dictionary (a high quality source mind you) is a mispelling of bumbling. And that is exactly what they (elgoog) are doing. Bumbering. And just like the show, elgoog is looking for a way to make themself seem and be important without being such. And in the process, to coin a phrase from the show, they are bumbering.

And the only thing left to do is snicker. Because, it appears to this engineer anyway, that while Microsoft is working hard, at elgoog they are running around hiring 20 or more engineers at a time, to perform link stuffing, and dare I say "Google bombing", SEO scams on Bing and a variety of other silliness that I am now officially declaring, Internet reality television.

And none of this is anything new. It is done by crazy people all of the time (welcome to the club Google. If you want to see how silly this really is just do a search for: "elgoog steals the word diputs" or "elgoog scams bing" and you will see what I mean).

20 engineers. That still amazes me. When it is so easy to do without all of the hype. And work. It's like elgoog went out of their way to make it so hard, so complicated, that nobody would understand what was going on, check the facts, and so people would be forced to trust them, and that in the end, they could claim that "Bing steals search results".

And it got me thinking about a joke I heard years ago.

How many Microsoft (or any other actually edumacated) engineers does it take to change a light bulb?

One.

How many elgoog engineers does it take to change a light bulb?

20

ah ha ha ha...

*sigh*