Microsoft has been investing in a comprehensive privacy program, consumer education and policy initiatives for more than a decade. Our customers tell us they expect strong privacy protections to be built into our products, devices and services, and for companies to be responsible stewards of their data. We prioritize privacy and take our privacy responsibilities seriously. We take steps to use people’s data responsibly, be transparent about our privacy practices, and offer people more meaningful privacy choices. Privacy by Design at Microsoft means building meaningful choices into our products, devices and services to help people protect their privacy and control use of their information. By collaborating with advocates, industry partners and governments worldwide, we develop solutions and promote effective public policies to help meet the privacy challenges of the 21st century.
Our recent survey of people in the US, UK, France and Germany showed that while the vast majority (85 percent) is concerned about the privacy of their online information, only 51 percent of UK respondents are taking action. That’s why we are establishing a dialogue with consumers, government, business and others to help address concerns and develop common solutions.
To this end, we recently launched a consumer awareness campaign in selected European countries including the UK. You can visit our new “Your Privacy” web page. The page offers resources as well as a quiz called “Your Privacy Type” (YPT) to help you understand your privacy behaviours. By asking a few simple questions, the YPT can quickly reveal your personal privacy type, along with a number of recommendations for improving privacy.
We hope you take the quiz and browse through the useful resources available on the site to help you manage your privacy needs better.