35 elements to disruptive innovation

Disruptive innovation is much more than new products and services where innovation is defined as: the implementation of a new or significantly improved—product; service; production process; organizational model (examples: marketing method, organizational method in business practices, workplace organization, external relations); new business model broken down into the 9 areas of the business model canvas; social-mediated (including sharing, caring economy); machine learning/deep-learning integration.

The development phases including: brainstorming the concept; doing research and development of the concept providing proof of concept; transfer to a minimum viable example (steps to toward wider usage or commercialization); production and deployment so early stage customer/client validation and end-market fit; scalable usage. Lean start-up (Eric Rise), agile (example DevOps), customer development (Steve Blank), … is used throughout. 

This matrix provides a framework to measure the amount of disruption of the innovation. I compiled it to evaluate and do due diligence on a specific $6B investment proposal involving a spectrum of science domains and technologies and assessing its impact – thus does it justify the investment risk. The more cells in the matrix filled and higher the number weighting then the lower the risk and higher the investment dollar justified.

In the matrix, the Internet is assigned a weighting of 8 on a 10-point scale, impacts or is a foundation for every cell in the matrix. The singularity (Kurzweil) would be ranked 10 and fill every cell. Many upgrades would fill only a few cells.