Consumer Decisions Through Scarcity and the Perception of Value by Yu-kai Chou

Today we bring you a story about the flaw inherent to traditional economic theory, and an inherent human attitude about scarcity that gives the lie to this thinking. We asked Gamification expert and occasional Stanford University lecturer Yu-kai Chou to write a blog post about how scarcity can drive demand.  You may remember our conversation…

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May 2 Live Chat with Yu-kai Chou, Entrepreneur and Gamification Expert

Yu-kai Chou is an experienced Entrepreneur as well as a Gamification Consultant & Speaker. He has been a regular speaker/lecturer on Gamification at organizations like Stanford University, Google Inc., The Internet Marketing Conference, Draper Richards Retreat, UCLA, UBC Sauders School of Business and many more. He will be talking with us live on May 2,…

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The Next Big Enterprise Software Play Eats Zombies -- Look at RedCritter

Sitting in your office? Look around. Notice anything weird? That guy chewing on brains? A whole host of new gamification companies are trying to zap zombies at the office, so that project managers can focus more on productivity and less on brainsssss. This blog post was written by Brian Gorbett, Developer Evangelist at Microsoft. According…

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